Do you think you know everything there is to know about search engine optimization? It's possible that you read an article with mistakes, or perhaps you've been told the wrong thing a time or two in the past. Whatever the case may be, there are quite a few Long Island SEO falsehoods that seem to be repeated more often than they have the right to. Here are just a few of the falsehoods in question that will help you become more well-versed on this topic.
"You'll get found on search engines overnight." This is one of the most popular Long Island SEO falsehoods that should be addressed. According to companies such as fishbat, a company cannot promise another company that they will rank in a short amount of time. As a matter of fact - and this is especially true for new businesses - it can take months before positive results can be reported. This is a long-term process that requires patience.
"With numerous links, you can easily rank." It's fair to assume that multiple links in a single piece of content can aid SEO, but this is another mistruth that many people fall for. When there are more links than there should be in a written piece, it comes across as spam. Furthermore, the company responsible for the content in question may see their progress become undone. Links are more valuable when they're used sparingly.
"There is no correlation between web design and SEO." On the contrary, these two concepts match up better than most people realize. Recently, search engines have placed more emphasis on sites that perform better. What does this mean, you may wonder? Sites that perform better tend to be responsive across different platforms. They must also be able to direct people to certain subpages without errors being encountered. The more well-made a site is, the better it will perform from an SEO standpoint.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
"You'll get found on search engines overnight." This is one of the most popular Long Island SEO falsehoods that should be addressed. According to companies such as fishbat, a company cannot promise another company that they will rank in a short amount of time. As a matter of fact - and this is especially true for new businesses - it can take months before positive results can be reported. This is a long-term process that requires patience.
"With numerous links, you can easily rank." It's fair to assume that multiple links in a single piece of content can aid SEO, but this is another mistruth that many people fall for. When there are more links than there should be in a written piece, it comes across as spam. Furthermore, the company responsible for the content in question may see their progress become undone. Links are more valuable when they're used sparingly.
"There is no correlation between web design and SEO." On the contrary, these two concepts match up better than most people realize. Recently, search engines have placed more emphasis on sites that perform better. What does this mean, you may wonder? Sites that perform better tend to be responsive across different platforms. They must also be able to direct people to certain subpages without errors being encountered. The more well-made a site is, the better it will perform from an SEO standpoint.
As you can see, there are quite a few SEO falsehoods that, unfortunately, tend to surface time and time again. The best way to combat these is by arming oneself with knowledge. Not only will this help company owners better understand SEO, but digital marketing as a whole. It's important to have visibility on search engines, but constantly falling for information with holes in it will not yield the desired results.
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