To many envelopes, an inkjet address printer is a device that merely prints addresses or other variable data on envelopes and documents. But a particular class of intelligent direct mail inkjet addresser can do so much more. Have a look at the following article taking us through the theme Tracking and verification is the future for profitable Postcard Mailers.
Have you ever wondered about the technology used to ensure that a document on the inside of an envelope matches the address printed on the outside? Or a credit card with information that matches the carrier that it is glued to? Or the inside page of a booklet matching the outside cover (both personalized).
Especially in the insurance, financial, and healthcare industries. Increased emphasis on targeted marketing. Marketing products (whether they're printed, online, or via text messages) are increasingly targeted towards a specific audience. Such printed documents are more expensive to produce, and they also include more personalized information. This trend makes it essential to make sure each prospect receives the right material and that some certifiable report can prove accuracy.
Other Features include the ability to import a PDF background document, produce a PDF Proof, or RIP variable PDF documents. Users can bring in a PDF document, and lay variable data right over the top! FlexMail's newest feature in the US Market includes USPS Mail Processing. They've made it easy to CASS certify mailing lists and sort it according to postal specifications. What's more, the feature is cloud-based. No monthly updates are needed to keep up with regulations.
The most traditional method of verification is ensuring that all customer statements have successfully exited an envelope inserter. This is a simple matter of reading a sequential number or decoding a personalized Intelligent Mail Barcode or IMB through a window envelope, and "checking off" each document that leaves the machine. If a document is removed or if there is a "double-feed, " the report will show the missing document before the mailing is complete.
Flex Stream users can merely overlay the marks to existing PDF documents BEFORE they are printed. Why is this important? With statement work, it's common for the data to be prepared off-site by an IT team. The IT department doesn't always know the logic of the mechanical inserting equipment. So Flex Stream builds a logical bridge between IT and printing/mailing departments.
This includes large machines, such as Bell & Howell, Pitney-Bowes, and GBR. It also includes table-top models, such as Neopost, Pitney Bowes, Secap, Hasler, and Formax. But Flex Stream doesn't stop there. A final feature includes a camera interface, which makes it easy to do several things during the printing and inserting stages. It can read a 2D code on a product exiting an inserter or inkjet addressing printer, and "check it off" against the original file. It will also perform 2-way matches on Inserters, by comparing 2D or Data matrix codes.
FlexMail also offers Tracking, for Read / Write or Read and Print on an inserter. So it can read a 2D code on an upstream document (in the inserter) and send the data to an inkjet printer to address a matching name on the outside of the envelope. Flex mail can also use an IBM verification camera, and check it against the original print file. It can also be programmed to shut down the inkjet printer or inserter if the IMB code fails to read.
Have you ever wondered about the technology used to ensure that a document on the inside of an envelope matches the address printed on the outside? Or a credit card with information that matches the carrier that it is glued to? Or the inside page of a booklet matching the outside cover (both personalized).
Especially in the insurance, financial, and healthcare industries. Increased emphasis on targeted marketing. Marketing products (whether they're printed, online, or via text messages) are increasingly targeted towards a specific audience. Such printed documents are more expensive to produce, and they also include more personalized information. This trend makes it essential to make sure each prospect receives the right material and that some certifiable report can prove accuracy.
Other Features include the ability to import a PDF background document, produce a PDF Proof, or RIP variable PDF documents. Users can bring in a PDF document, and lay variable data right over the top! FlexMail's newest feature in the US Market includes USPS Mail Processing. They've made it easy to CASS certify mailing lists and sort it according to postal specifications. What's more, the feature is cloud-based. No monthly updates are needed to keep up with regulations.
The most traditional method of verification is ensuring that all customer statements have successfully exited an envelope inserter. This is a simple matter of reading a sequential number or decoding a personalized Intelligent Mail Barcode or IMB through a window envelope, and "checking off" each document that leaves the machine. If a document is removed or if there is a "double-feed, " the report will show the missing document before the mailing is complete.
Flex Stream users can merely overlay the marks to existing PDF documents BEFORE they are printed. Why is this important? With statement work, it's common for the data to be prepared off-site by an IT team. The IT department doesn't always know the logic of the mechanical inserting equipment. So Flex Stream builds a logical bridge between IT and printing/mailing departments.
This includes large machines, such as Bell & Howell, Pitney-Bowes, and GBR. It also includes table-top models, such as Neopost, Pitney Bowes, Secap, Hasler, and Formax. But Flex Stream doesn't stop there. A final feature includes a camera interface, which makes it easy to do several things during the printing and inserting stages. It can read a 2D code on a product exiting an inserter or inkjet addressing printer, and "check it off" against the original file. It will also perform 2-way matches on Inserters, by comparing 2D or Data matrix codes.
FlexMail also offers Tracking, for Read / Write or Read and Print on an inserter. So it can read a 2D code on an upstream document (in the inserter) and send the data to an inkjet printer to address a matching name on the outside of the envelope. Flex mail can also use an IBM verification camera, and check it against the original print file. It can also be programmed to shut down the inkjet printer or inserter if the IMB code fails to read.
About the Author:
Postcard mailers and printing specialists can easily be found on the Web. Use this online directory to find out more on http://www.postcardprintnship.com.
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